Comparison · Updated October 30, 2026

Deal Run vs FreedomSoft: Modern Stack vs Legacy CRM

FreedomSoft prices and skip-tracing costs were checked on its pricing page October 29–30, 2026 (details in our FreedomSoft pricing breakdown); other features were gathered in April 2026. Plans and prices change often — check each company’s website before you decide. Disclosure: Deal Run is our product.

FreedomSoft is one of the oldest all-in-one CRM platforms for real estate investors, offering lead management, website builders, contract generators, and basic disposition tools. It's been around since the early days of online wholesaling and has a loyal user base among investors who've been using it for years.

Deal Run is a 2026-built platform that takes a different approach: disposition-first, with AI-powered analysis, modern mobile-first design, and integrated buyer identification. The technology gap between a platform built in the 2010s and one built with current tools is significant.

Feature comparison

Feature	FreedomSoft	Deal Run
Monthly price	Start $197, Grow $297, Scale $797/mo (checked Oct 29, 2026)	Analyze $29/mo; Analyze + Sell $99/mo
CRM / lead management	Full CRM	Buyer list + deal pipeline
Buyer identification	Limited	Public records + Investor Score
Skip tracing	Credits from $0.12 per result, not in plans	Free on disposition deals (15 a month on Analyze + Sell)
AI comp analysis	Not currently advertised	Condition-adjusted
AI repair estimation	Repair cost estimator	Photo-based
Deal marketing pages	Basic templates	Professional with analytics
Email outreach	Built-in	Blast from your own Gmail (Analyze + Sell)
Website builder	Seller-facing sites	Not currently advertised
Contract generator	Templates	Not currently advertised
Mobile-first design	Primarily desktop per vendor documentation	Mobile-first

The technology difference

FreedomSoft's interface and underlying technology reflect its age. The platform works, but it lacks the modern UX, AI capabilities, and mobile optimization that newer platforms provide. Updates come slowly, and the user experience requires more clicks and more manual work than necessary.

Deal Run uses AI for condition-adjusted comp analysis, photo-based repair estimation, and automated investor scoring. The mobile-first design means you can run your disposition workflow from your phone at a property walkthrough.

When FreedomSoft makes sense

FreedomSoft is a reasonable choice if you want a single platform that covers everything (CRM, website, contracts, basic disposition) and you're willing to accept an older interface. For teams that have been using it for years and have their workflows built around it, switching costs are real.

When Deal Run is the better fit

Deal Run is the better choice if your primary need is disposition — finding buyers, analyzing deals, and marketing properties. You get more powerful disposition tools, AI-powered analysis, and a modern interface for $99/mo vs. FreedomSoft's $197–$797/mo.

Deal Run at a glance

Deal Run (our product) is web and iPhone software for wholesalers and small investors who already have deals and need to price and sell them. It runs MLS-grade comps, ARV, a repair estimate from the property's photos and a max offer, then finds local landlords and flippers who recently bought near the property, skip-traces them, builds a deal page and sends the deal from your own Gmail. Contacts can go to your CRM through Zapier.

Plans: Analyze is $29/mo for deal analysis, with one lifetime disposition deal and up to 100 buyers. Analyze + Sell is $99/mo, or $83/mo billed annually: 15 disposition deals a month, 100 skip-traced buyers per deal. Or pay per deal: $2 to analyze, $20 with 100 buyers. See pricing.

What it doesn't do: most of what FreedomSoft's CRM side covers. There are no seller lead lists, seller websites, contract templates, drip campaigns, dialer or direct mail, and no email open tracking. Text blasts to your buyers go out from your own number. It keeps a mini CRM for buyers, not a full CRM. Deal Run is made by Deal Run LLC in Houston, Texas; see our trust page.

The bottom line

FreedomSoft is a legacy platform that covers a lot of ground at a premium price. Deal Run is a modern disposition platform that goes deeper on the sell side for less money. If your biggest challenge is selling deals, not managing a CRM, Deal Run delivers more value per dollar.

InvestorLift, InvestorBase, PropStream, DealMachine, BatchLeads, REsimpli, Carrot, Propelio, DealCheck, FreedomSoft, Bricked AI, ChatARV, Privy, Backflip, New Western, Zeno Investments, and all other named products and companies are trademarks of their respective owners. Deal Run is not affiliated with, endorsed by, or sponsored by these companies. Pricing and feature information is based on publicly available sources and may change; verify current offerings on each company's website.