One tool to underwrite deals and find buyers.
Three minutes — analyze a deal, find buyers, send the blast.
Analyze every deal you look at. Add buyers when you're ready to sell.
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Other tools make you choose between analysis and disposition. Deal Run does both.
| Feature | Deal Run $99/mo | InvestorBase $249/mo | InvestorLift $500–$5,000/mo | PropStream $99–$600/mo |
|---|---|---|---|---|
| Deal analysis (ARV, repairs, margins) | Yes | — | — | Partial |
| Marketing package builder | Yes | Limited | Yes | — |
| Investor identification (buyer search) | Yes | Yes | Yes | — |
| Skip tracing | Included | Included | Extra cost | Partial |
| One-click call/text/email | Yes | — | Partial | — |
| Email, text & click tracking | Yes | — | Partial | — |
| Deal page view analytics | Yes | — | Yes | — |
Our founder's track record over a decade of real estate investing. Every dot is a real deal.
A straightforward five-step process that turns a signed contract into an assignment fee.
Wholesaling starts with acquisition. You need a seller who is willing to sell below market value, usually because of a life event -- divorce, foreclosure, relocation, probate, or simply deferred maintenance they can't afford to fix. Drive for dollars, pull tax-delinquent lists, or respond to "we buy houses" leads. Once you find a deal, negotiate a purchase price and sign a contract (in Texas, that means the TREC 1-4 Residential Contract).
Before you can sell a deal, you need to prove there is money in it for the end buyer. Pull comparable sales to establish the after-repair value (ARV). Walk the property or use photos to estimate repairs. Then calculate margins for each exit strategy: fix-and-flip profit, buy-and-hold cash flow, or wholesale assignment fee. If the numbers don't work, renegotiate or walk away before your option period expires.
Investors make decisions based on numbers, not feelings. A marketing package should include the property address and photos, your ARV with supporting comps, a line-by-line repair estimate, and clear margin calculations. The difference between a Zillow screenshot and a real package is the difference between "I'll pass" and "send me the contract." A professional package builds credibility and speeds up the buyer's decision.
Not every investor wants every deal. Landlords want cash-flowing rentals in specific zip codes. Flippers want cosmetic rehabs with a 30%+ ROI. The best way to find them is to look at who has already purchased similar properties nearby. Pull absentee owners and recent flippers from public records, then filter by price range, property type, and proximity. A targeted list of 20 active buyers beats a cold blast to 2,000 strangers.
Send your marketing package via email, text, or a direct call. Lead with the numbers -- the asking price, the ARV, the estimated profit. When a buyer is interested, negotiate your assignment fee and sign an assignment of contract. You never own the property; the end buyer closes directly with the seller through the title company. Your fee is paid at closing from the spread between your contract price and the buyer's purchase price.
Closing a deal is as much about presentation as it is about numbers. Here is what separates packages that get offers from packages that get ignored.
A marketing package is the single document (or page) you send to a potential buyer to get them to make a decision. It needs to answer every question an investor will ask before they pick up the phone: What is the property? What does it need? What can I make? A strong package includes exterior and interior photos, comparable sales with addresses and sold prices, a room-by-room repair estimate, and margin calculations for multiple exit strategies (flip, rental, wholesale).
Experienced investors skip the narrative and go straight to the numbers. They want to see the ARV supported by recent, nearby comparable sales -- not a Zestimate. They want to see a repair estimate that is honest, not lowballed to make margins look better. And they want to see the margin clearly: asking price minus repairs minus holding costs equals their profit. If you inflate the ARV or underestimate repairs, you will lose credibility with the buyers you need to come back to you on the next deal.
Sending a Zillow screenshot with a "great deal in Katy, TX" subject line signals that you haven't done the work. A professional package signals that you understand the deal, have verified the numbers, and respect the buyer's time. The presentation doesn't need to be fancy -- it needs to be complete. One clean page with photos, comps, repairs, and margins is worth more than a 20-page PDF full of filler.
Your asking price (contract price plus your assignment fee) needs to leave enough room for the buyer to make money. For flippers, that typically means a 25-35% gross margin after repairs and holding costs. For landlords, it means the rent-to-price ratio works for their return thresholds. Price too high and nobody bites. Price too low and you leave money on the table. The best approach is to show the buyer exactly what their returns look like at your asking price, so they can make a quick decision.
Keep your initial outreach short. Lead with the address, the asking price, and the ARV. Link to your full marketing package rather than attaching a massive PDF. Personalize when you can -- if you know the investor bought a similar property nearby, mention it. Follow up once after 48 hours if you don't hear back. If an investor says they're not interested, ask what they are looking for so you can send them the right deal next time. Building a relationship with 50 active buyers is worth more than blasting 5,000 strangers.