Deal Run vs Backflip: Disposition + Analysis vs Fix-and-Flip Only
Backflip is a fix-and-flip platform that helps investors evaluate rehab projects: an ARV calculator with comps, flip profit analysis, a mobile app and pre-qualification for its loans. Its analysis tools are free; Backflip makes its money as a fix-and-flip lender. If you're buying, renovating, and selling houses yourself, Backflip provides targeted analysis tools.
Deal Run covers three exits — flip, rental and wholesale — and adds the entire disposition layer that Backflip doesn't touch: finding buyers, skip tracing, deal marketing, and outreach.
Feature comparison
| Feature | Backflip | Deal Run |
|---|---|---|
| Monthly price | Free analysis tools; earns on its loans (checked Oct 30, 2026) | Analyze $29/mo; Analyze + Sell $99/mo |
| Fix-and-flip analysis | Deep — core focus | Yes (one of three exits) |
| Rental analysis | Not in its listed free tools | Rent comps and rental cash flow |
| Wholesale analysis | Not currently advertised | MAO + assignment calculator |
| Comp analysis | ARV comps | AI condition-adjusted |
| AI repair estimation | Not in its listed free tools | Photo-based AI |
| Buyer identification | Not currently advertised | Public records + Investor Score |
| Skip tracing | Not currently advertised | Free on disposition deals (15 a month on Analyze + Sell) |
| Deal marketing pages | Not currently advertised | Professional pages |
| Email outreach | Not currently advertised | Blast from your own Gmail (Analyze + Sell) |
| Financing tools | Hard money, rehab financing | Financing and holding costs in the max offer; no loans |
Different users, different needs
Backflip is built for investors who buy and flip houses themselves. They need detailed rehab budgets, financing analysis, and profit projections because they're the ones doing the renovation and selling the finished product.
Deal Run is built for wholesalers who find deals and sell them to those flippers. The analysis tools help determine the right marketing price, and the disposition tools help find the buyer. Wholesalers don't need deep rehab financing analysis because they're not doing the renovation.
Deal Run at a glance
Deal Run (our product) is web and iPhone software for wholesalers and small investors who need to price and sell a deal. It runs MLS-grade comps from the last 12 months, an ARV, a repair estimate from the property's photos and a max offer, then finds local landlords and flippers who recently bought near the property and sends them the deal from your own Gmail.
Plans: Analyze is $29/mo for deal analysis, with one lifetime disposition deal and up to 100 buyers. Analyze + Sell is $99/mo, or $83/mo billed annually: 15 disposition deals a month and 100 skip-traced buyers per deal. Or pay per deal: $2 to analyze, $20 with 100 buyers. See pricing.
What it doesn't do: it doesn't lend money, so there are no hard-money or rehab loans like Backflip's. It has no seller lead lists, dialer or direct mail. Text blasts to your buyers go out from your own number. It keeps a buyer list, not a full CRM. Deal Run is made by Deal Run LLC in Houston, Texas; company and billing facts are on our trust page.
The bottom line
Backflip is a strong fix-and-flip analysis tool for investors who renovate properties themselves. Deal Run is a disposition and analysis platform for wholesalers who need to find buyers and sell deals. If you're flipping, Backflip goes deeper on renovation analysis. If you're wholesaling, Deal Run covers analysis plus the entire sell side.
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InvestorLift, InvestorBase, PropStream, DealMachine, BatchLeads, REsimpli, Carrot, Propelio, DealCheck, FreedomSoft, Bricked AI, ChatARV, Privy, Backflip, New Western, Zeno Investments, and all other named products and companies are trademarks of their respective owners. Deal Run is not affiliated with, endorsed by, or sponsored by these companies. Pricing and feature information is based on publicly available sources and may change; verify current offerings on each company's website.